Freelance

2019 - Present

Responsibilities

  • Website + Email Marketing

  • Paid Social

  • Content Creation + Management

  • Community Management

  • Copywriting

  • Event Planning + Marketing

  • Branding Guidelines Creation

  • Logo Design

  • Website Creation + Re-design

  • Blog Post Copy + Design

Berkeley Public Library & Berkeley Symphony

I was contracted to create graphic materials to advertise the “Reading is Instrumental” series produced by the Berkeley Public Library and the Berkeley Symphony. I delivered Social Media Graphics, Youtube Cover Art, and Email Marketing collateral.

ModelExpand - Inclusive Recruiting Agency

ModelExpand wanted to increase awareness around their monthly event series to ultimately increse lead generation— I created engaging Social Media Graphics and Email Marketing collateral (graphics + copywriting) which increased event attendance by 23%.

Debrief - Video Management Platform

Debrief was launching a new feature on their platform — I ran A/B testing on various landing pages to decipher the most effective copy + design for advertising.